About Generation Money

Alex is the founder of Generation Money, which was created with the aim of encouraging people to take control of their own finances.

Read more about us below.

Our Purpose

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Generation Money’s purpose is to empower people to take control of their own finances.

The reason why Generation Money exists is simple. Financial education in schools is not adequate to equip young people with the mindset and knowledge to thrive in the modern economy.

Many people face a constant battle to work in order to pay bills without ever being able to set aside money for savings. In fact, A quarter of UK adults have savings of £100 or less* and, for many, the struggle with finances is based on factors outside of their control.

Then, there are those that are able to build up their savings but often don’t know what to do with them to get the best possible return to grow their assets over time.

However, whatever your current financial position is, there are tools, techniques and apps that can help you to improve your financial situation. That’s where we come in.

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Meet The Team

Alex King, Founder & Editor

Alex King, founder of Generation Money

I’m Alex and I started Generation Money with the mission to help people make better financial decisions and build wealth in the right way.

My aim is to encourage you to take control of your finances and grow your assets in the right way.

Alex's Experience Includes:

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More About Alex And His Finance Experience

  • Started out as an FX trader at the age of 18 – and I’m still trading and investing my own money 15 years later
  • Graduated from the London School of Economics (LSE) in 2011
  • While at LSE I founded a debt management and advice service to help people manage and reduce their debts as the Great Financial Crisis deepened
  • Recent former Vice President at Barclays after spending almost 10 years in banking in Canary Wharf
  • Became a Chartered Accountant (ACA) in 2016. You can find me on the ICAEW’s register
  • Extensive finance experience across personal finance, investing and trading

For more detail on my vast professional finance experience you can connect with me on LinkedIn.

I’m a millennial and when I was in school financial education was basically non-existent.

Despite that, I was always fascinated by business and finance and at the age of 18 I became an FX trader, something I still do today. A year later I began studying at the London School of Economics during the peak of the financial crisis. It was seeing the effects up close of the Great Recession that first made me realise how so many people don’t have access to the financial tools and knowledge necessary to protect their assets and to sustainably build wealth.

My biggest lesson in risk management when trading or investing came when I made over $6,000 in under 70 seconds at the age of 18 by correctly predicting the January 2007 Bank of England rate rise and then promptly lost $5,000 of those gains a few days later incorrectly anticipating a reversal of the Japanese carry trade!

After graduating, I went on to become a Chartered Accountant and work in financial services for almost a decade. It soon became a passion of mine to try to use my extensive experience and qualifications in finance to help as many people as possible to make better financial decisions and build their wealth. That’s where setting up Generation Money came to mind.

It’s now my aim to spread as much knowledge as possible on how to manage your money with the aim of building your wealth. I’ve made it my personal mission to review every finance, investing and trading platform available in the UK.

Jodie Browne, Contributing Editor

  • Jodie is a former Scientific Copy Editor who developed a keen interest in personal finance and investing during her career in the pharmaceutical industry
  • She graduated from Nottingham University with a degree in Neuroscience
  • In her spare time, Jodie seeks out and samples the best eateries around London and beyond

Dominc Durdle, Chief Data Scientist & Writer

  • Dominic is a Fellow of the Chartered Certified Accountants (FCCA) and holds a BSc. in Mathematics with Physics as well as an MSc. in Forensic Accounting for which he won the Moore Stephens prize
  • You can find Dominic’s membership listing on the ACCA’s directory of members
  • He has held various finance roles in a 10+ year career across commercial and NGO sectors. For more on Dominic’s extensive finance background, connect with him on LinkedIn
  • A lover of data and problem solving, Dominic can often be found researching the best ways to use AI to enhance datasets and statistical analysis, and when he’s not doing that you’ll probably find him on a 4hr cross-country bike ride
  • Where you see an article on Generation Money with original research and anaylsis, it’s more than likely that Dominic produced it alongside Alex

Talal Mahamadi, Contributor & Fact-Checker

  • Talal is a CFA qualified finance professional with a degree in Mathematics and Economics from the London School of Economics who writes, reviews and fact-checks here at Generation Money
  • He began his career in Morgan Stanley’s Investment Bank as an intern in Equity Research before going on to spend several years as an Investment Analyst at Mercer, where he worked on providing investment advice to institutional investors, including those with at least £1 billion to invest
  • After working in the professional investment industry, Talal then moved into Strategy Consulting at Credo (acquired by Teneo) which involved providing strategic advice on M&A deals to Private Equity and corporates – and some very long hours!
  • Seeking to eliminate his remaining free time and social life, Talal then entered Private Equity himself by joining EPIC as an Investment Associate
  • Now, alongside being a keen table tennis player, Talal is an entrepreneur and contributor to Generation Money, applying his professional expertise to personal finance and retail investing

Jayne Fang, Contributor & Marketing Consultant

  • Raised in Canada, Jayne has spent most of her life living in London and holds a Bachelors Degree from Ryerson University, a Masters Degree from HEC, Paris and a Masters Degree from the London School of Economics
  • She began her professional career at Barclays Bank, which is where she first met Alex
  • After working in finance, Jayne soon moved to BigTech where she’s held various roles across a distinguished career in Marketing
  • Away from her laptop, she loves countryside bike rides and visiting the quaint, old villages scattered around the UK

Why Generation Money?

With the above in mind, it’s worth explaining why I chose the name Generation Money.

Even at the London School of Economics, I was taught economic concepts and theories which I’ve since learned are simply not true in reality. In fact, knowing that many academic theories don’t hold in the real world is a key driver for me to grow my assets through investing and trading.

What I also know is this: Millennials and Generation Z face an economic situation which is unparalleled in recent history. The global coronavirus pandemic, and the massive financial stimulus measures which governments put in place as a response, has caused economic pain for many. But really, this just exacerbates a situation that was already dire for younger people.

Wages have been largely stagnant for a decade, house prices have sky-rocketed and those under 40 are the most taxed generation in history.

So make sure to follow Generation Money for the latest insights, tips and guides you probably won’t get anywhere else.

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Get In Touch

For any questions or enquiries feel free to get in touch by visiting our Contact Page or emailing Alex directly.

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*Money and Pensions Service survey, November 2022, as reported by the BBC.